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Now Fresh Grain-Free Small Breed Puppy Recipe Dry Dog Food

Now Fresh Grain-Free Small Breed Puppy Recipe Dry Dog Food
Company info
Company HQ
British Columbia, Canada
Parent company
Petcurean Pet Nutrition
Product info
Age Range: Puppy
Food Form Dry Puppy Food
Cost per day: $0.27
Primary proteins
  • De-Boned Turkey
  • Whole Dried Egg
  • De-Boned Salmon
  • De-Boned Duck

Ingredients

De-Boned Turkey, Whole Dried Egg, Peas, Pea Flour, Potatoes, Potato Flour, Canola Oil (Preserved With Mixed Tocopherols), Natural Flavor, Monocalcium Phosphate, Coconut Oil (Preserved With Mixed Tocopherols), De-Boned Salmon, De-Boned Duck, Flaxseed, Apples, Pea Fiber, Calcium Carbonate, Alfalfa, Tomato, Carrots, Pumpkin, Sweet Potatoes, Squash, Bananas, Blueberries, Cranberries, Blackberries, Pomegranate, Papayas, Lentils, Broccoli, Sodium Chloride, Dried Chicory Root, Choline Chloride, Taurine, Vitamins (Vitamin E Supplement, L-Ascorbyl-2-Polyphosphate (A Source Of Vitamin C), Niacin, D-Calcium Pantothenate, Vitamin A Supplement, Thiamine Mononitrate, Riboflavin, Beta-Carotene, Vitamin B12 Supplement, Biotin, Pyridoxine Hydrochloride, Vitamin D3 Supplement, Folic Acid), Minerals (Ferrous Sulphate, Zinc Proteinate, Iron Proteinate, Selenium Yeast, Zinc Oxide, Copper Sulphate, Manganese Proteinate, Copper Proteinate, Manganous Oxide, Calcium Iodate), Dried Lactobacillus Acidophilus Fermentation Product, Dried Enterococcus Faecium Fermentation Product, Dl-Methionine, L-Lysine, Potassium Chloride, L-Carnitine, Dried Rosemary.

Breed sizes

size-1 Toy
size-2 Small
size-3 Medium
size-4 Large
size-5 Giant

Overall Score

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63%

Ratings

? This rating is determined by comparing the food’s nutritional content to AAFCO standards and other foods in our database. Nutrient Value 42%
? Each recipe is evaluated based on a 5-point ingredient rating system that measures ingredients’ nutritional value, safety, and more. Quality of Ingredients 66%
? We scan the FDA’s database and rate each brand by the number of recalls in its history. Brands with fewer recalls receive higher ratings. Recall History 100%
? By comparing the prices of foods in our database, we determine if a food is above or below market average price. Lower-priced foods receive higher ratings. Price 25%
? This metric is based on customer ratings from various retailers. Customer Experience 83%
? Our rating system evaluates each food’s manufacturing method, assigning higher ratings to manufacturing processes that promote higher nutritional value. Manufacturing Method 40%
? Based on the variety of sizes available. Size Variety 83%

Estimated Nutrient Content

To understand the nutrient content of pet food, we visualize its macronutrient composition in three ways. In the charts below, you’ll see a guaranteed analysis on an as-fed basis, a dry matter analysis, and a breakdown of the food’s macronutrients on a calorie-weighted basis.

Remember that all of these values are estimates based on the guaranteed analysis published by the company, and the food’s actual nutrient values may be slightly different.

Guaranteed Analysis

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Protein: 28%

Fat: 18%

Fiber: 4%

Moisture: 10%

Ash: 0%

Carb: 40%

Dry Matter Analysis

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Protein: 31.11%

Fat: 20%

Fiber: 4.44%

Ash: 8%

Carb: 44.44%

Calorie Weighted Basis

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Protein: 25.06%

Fat: 39.13%

Carb: 35.81%

Our Review

Pros
  • To our knowledge, Now Fresh has never had a product recall
  • Supplemented with chelated minerals for optimal nutrient absorption
  • Made with fiber-rich flaxseed
  • Doesn’t contain fillers, by-products, or artificial additives
  • Has all the nutrients your puppy or mother dog needs
Cons
  • Low in moisture
  • Contains plant-based proteins
  • Some dogs may be allergic to fish

Recall History

The following list (if present) shows all dog food recalls related to Now Fresh since 2011. If no recalls are listed, no recall events have been reported.

Since 2011 Now Fresh has never been recalled.

Ingredient Review

Our review of Now Fresh Grain-Free Small Breed Puppy Recipe Dry Dog Food begins with a detailed look at the food’s ingredients.

The first ingredient is De-Boned Turkey. Deboned turkey is turkey meat with the bones removed. In pet food, deboned turkey can be a valuable source of protein.

The second ingredient is Whole Dried Egg. Whole dried egg is a combination of dehydrated egg white and egg yolk. The whole dried egg in pet food are a good source of healthy, easily digested protein, fat, vitamins, and minerals.

The third ingredient is Peas. Pea is a general term to describe whole, split, or milled peas, which are a grain-free, gluten-free source of protein, fiber, and carbohydrates. In pet food, pea products serve as an energy source as well as a supplementary source of vitamins and minerals.

The fourth ingredient is Pea Flour. Pea flour is a fine powder made with peas. In pet food, pea flour is a low-cost source of protein, fiber, and gluten-free carbohydrates.

The fifth ingredient is Potatoes. Potatoes are versatile starchy root vegetables that provide carbohydrates, vitamins, minerals, and some fiber. In pet food, potatoes can add texture and flavor while replacing other starches. Many grain-free and gluten-free pet foods contain potatoes.

When we analyzed the ingredients in Now Fresh Grain-Free Small Breed Puppy Recipe Dry Dog Food, we found that most of the protein is derived from meat based sources.

Price Analysis

Price per lb

Product Price

$7.71

Market Price avg.

$3.75

% From the Avg

+106%

Price per 100 kcal

Product Price

$0.45

Market Price avg.

$0.23

% From the Avg

+99%

Price per day

Product Price

$0.27

Market Price avg.

$0.13

% From the Avg

+106%

Now Fresh Grain-Free Small Breed Puppy Recipe Dry Dog Food is priced well above the average market price for dry puppy food.

Nutritional Analysis

Small puppy breeds don’t experience the rapid bone growth that large breeds do, but they do mature in a shorter time. Like puppy food for dogs of any breed, small puppy breed food typically just supportg the energy needs for growth with a higher caloric density.

With that in mind, we’ve compared Now Fresh Grain-Free Small Breed Puppy Recipe Dry Dog Food to the other 227 dry puppy food recipes in our database:

DM Protein

DM Protein

Product info

31.11%

All Products avg.

32.35%

% From the Avg

-4%

DM Fat

DM Fat

Product info

20%

All Products avg.

17.94%

% From the Avg

+11%

DM Fiber

DM Fiber

Product info

4.44%

All Products avg.

4.66%

% From the Avg

-5%

DM Carb

DM Carb

Product info

44.44%

All Products avg.

44.25%

% From the Avg

+0%

Analysis Overview

Overall, this is a meat based food that’s moderate in protein with high fat and moderate carbohydrate content relative to other dry puppy foods.

Disclaimer and Disclosure

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