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Nulo Dog Food Review

? This rating is determined by comparing the food’s nutritional content to AAFCO standards and other foods in our database. Nutrient Value 47%
? Each recipe is evaluated based on a 5-point ingredient rating system that measures ingredients’ nutritional value, safety, and more. Quality of Ingredients 74%
? We scan the FDA’s database and rate each brand by the number of recalls in its history. Brands with fewer recalls receive higher ratings. Recall History 100%
? By comparing the prices of foods in our database, we determine if a food is above or below market average price. Lower-priced foods receive higher ratings. Price 51%
? This metric is based on customer ratings from various retailers. Customer Experience 78%
? Our rating system evaluates each food’s manufacturing method, assigning higher ratings to manufacturing processes that promote higher nutritional value. Manufacturing Method 43%

Company HQ

LocationAustin, Texas

Parent company

Nulo Pet Food

Sourcing and Manufacturing

LocationUnited States , Thailand

Type of food

Cat Wet Food, Puppy Dry Food, Dog Fresh Frozen Food, Dog Dry Food, Cat Dry Food, Dog Wet Food, Senior Dog Dry Food, Puppy Wet Food, Cat Fresh Frozen Food, Senior Cat Dry Food

Where to Buy

Chewy Only Natural Pet PetFlow Amazon Walmart


  • High protein content
  • No recalls that we could find
  • Foods are nutritionally complete and balanced according to AAFCO standards
  • All animal protein comes from animal sourced ingredients


  • Price is above market average

Brand Overview

Nulo is a low-carbohydrate, low glycemic index line of pet foods for dogs and cats. Animal based proteins are main ingredients in all recipes. Nulo offers a wide array of foods for dogs and cats of all life stages, with options including wet food, dry food, treats, grain-free diets, limited ingredient options, and freeze-dried raw food.

How Much Does Nulo Dog food Cost

We’ve compared Nulo dog food to the other 197 dog food brands in our database.

Brand Price Market Price Avg +- From the Avg
Dog Fresh Frozen Food $2.46/oz $2.37/oz +$0.09/oz
Dog Dry Food $3.06/lb $2.49/lb +$0.57/lb
Dog Wet Food $0.21/oz $0.31/oz -$0.10/oz
Senior Dog Dry Food $3.15/lb $2.51/lb +$0.64/lb
Nulo dog food is priced above the average market price for dog food.

Nulo Nutrient Profile comparison

We’ve compared Nulo dog food to the other 197 dog food brands in our database.

Dog Fresh Frozen Food

Brand Avg Market Avg +- From the Avg
Protein 44.84% 44.48% +0.36%
Fat 29.26% 27.38% +1.88%
Fiber 5.26% 4.55% +0.71%

Dog Dry Food

Brand Avg Market Avg +- From the Avg
Protein 33.11% 30.10% +3.01%
Fat 18.00% 15.92% +2.08%
Fiber 4.85% 5.27% -0.42%

Dog Wet Food

Brand Avg Market Avg +- From the Avg
Protein 45.45% 43.26% +2.19%
Fat 30.91% 22.89% +8.02%
Fiber 5.91% 6.99% -1.08%

Senior Dog Dry Food

Brand Avg Market Avg +- From the Avg
Protein 33.33% 28.36% +4.97%
Fat 13.33% 13.52% -0.19%
Fiber 5.56% 5.43% +0.13%
All of Nulo dog food recipes meets AAFCO's minimum requirements.

Recall History

The following list (if present) shows all dog food recalls related to Nulo since 2009. If no recalls are listed, no recall events have been reported.

Since 2009 Nulo has never been recalled.
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Nulo Freestyle Beef

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Nulo Freestyle Chicken

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Nulo Freestyle Chicken
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Nulo Freestyle Turkey

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Nulo Freestyle Turkey
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Who owns Nulo dog food?

Nulo is owned by Nulo Pet Food.

Where is Nulo dog food made?

Nulo is manufactured in the United States , Thailand .

Is Nulo AAFCO approved?

Not, all of Nulo recipes are AAFCO approved, the following recipes are not AAFCO approved.

Has Nulo dog food been recalled?

No Nulo has never been recalled.

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