This page contains affiliate links. We may earn money or products from the companies mentioned in this post through our independently chosen links, which earn us a commission. Learn more about how we are supported here.

Nulo Dog Food Review

Company HQ

LocationAustin, Texas

Parent company

Nulo Pet Food

Sourcing and Manufacturing

LocationUnited States , Thailand

Type of food

Dry Puppy Food, Freeze-Dried Dog Food, Dry Dog Food, Wet Dog Food, Dry Senior Dog Food, Wet Puppy Food

Ratings

68%
? This rating is determined by comparing the food’s nutritional content to AAFCO standards and other foods in our database. Nutrient Value 57%
? Each recipe is evaluated based on a 5-point ingredient rating system that measures ingredients’ nutritional value, safety, and more. Quality of Ingredients 71%
? We scan the FDA’s database and rate each brand by the number of recalls in its history. Brands with fewer recalls receive higher ratings. Recall History 100%
? By comparing the prices of foods in our database, we determine if a food is above or below market average price. Lower-priced foods receive higher ratings. Price 53%
? This metric is based on customer ratings from various retailers. Customer Experience 78%
? Our rating system evaluates each food’s manufacturing method, assigning higher ratings to manufacturing processes that promote higher nutritional value. Manufacturing Method 46%
Pros
  • High protein content
  • To our knowledge, Nulo has never had a product recall
  • Foods are nutritionally complete and balanced according to AAFCO standards
  • Nulo makes a diverse range of foods for various ages, sizes, and lifestyles
  • All recipes are free of artificial colors, flavors, and preservatives
Cons
  • Some recipes contain plant-based protein
  • Price is above market average

Brand Overview

Nulo is a low-carbohydrate, low glycemic index line of pet foods for dogs and cats. Animal based proteins are main ingredients in all recipes. Nulo offers a wide array of foods for dogs and cats of all life stages, with options including wet food, dry food, treats, grain-free diets, limited ingredient options, and freeze-dried raw food.

How Much Does Nulo Dog Food Cost

We’ve compared Nulo dog food price to the other 197 dog food brands in our database.

Dry Puppy Food

Brand Avg Market Avg % From the Avg
Price per lb $4.06 $3.57 +14%
Price per 100 kcal $0.25 $0.22 +14%
Price per day $0.15 $0.13 +15%

Nulo Dry Puppy Food is priced above the average market price for dog food.

Freeze-Dried Dog Food

Brand Avg Market Avg % From the Avg
Price per oz $3.08 $2.63 +17%
Price per 100 kcal $2.46 $1.80 +37%
Price per day $1.48 $1.08 +37%

Nulo Freeze-Dried Dog Food is priced above the average market price for dog food.

Dry Dog Food

Brand Avg Market Avg % From the Avg
Price per lb $3.58 $3.43 +4%
Price per 100 kcal $0.22 $0.22 0%
Price per day $0.13 $0.13 0%

Nulo Dry Dog Food is priced within the average market price for dog food.

Wet Dog Food

Brand Avg Market Avg % From the Avg
Price per oz $0.23 $0.36 -36%
Price per 100 kcal $0.75 $1.32 -43%
Price per day $0.45 $0.79 -43%

Nulo Wet Dog Food is priced below the average market price for dog food.

Dry Senior Dog Food

Brand Avg Market Avg % From the Avg
Price per lb $3.41 $3.45 -1%
Price per 100 kcal $0.22 $0.29 -22%
Price per day $0.13 $0.17 -24%

Nulo Dry Senior Dog Food is priced below the average market price for dog food.

Wet Puppy Food

Brand Avg Market Avg % From the Avg
Price per oz $0.35 $0.29 +21%
Price per 100 kcal $0.98 $0.93 +5%
Price per day $0.59 $0.56 +5%

Nulo Wet Puppy Food is priced above the average market price for dog food.

Nulo Nutrient Profile Comparison

We’ve compared Nulo dog food recipes nutrient profile to the other 197 dog food brands in our database.

Dry Puppy Food

Brand Avg Market Avg % From the Avg
DM Protein 33.89% 32.35% +5%
DM Fat 18.89% 17.94% +5%
DM Fiber 5.22% 4.66% +12%
DM Carb 42.00% 44.25% -5%

Freeze-Dried Dog Food

Brand Avg Market Avg % From the Avg
DM Protein 44.84% 45.03% -0%
DM Fat 29.26% 27.30% +7%
DM Fiber 5.26% 4.24% +24%
DM Carb 20.63% 23.05% -10%

Dry Dog Food

Brand Avg Market Avg % From the Avg
DM Protein 33.11% 30.03% +10%
DM Fat 18.00% 16.01% +12%
DM Fiber 4.85% 5.37% -10%
DM Carb 44.04% 47.69% -8%

Wet Dog Food

Brand Avg Market Avg % From the Avg
DM Protein 45.45% 42.92% +6%
DM Fat 28.87% 22.91% +26%
DM Fiber 5.91% 7.10% -17%
DM Carb 19.77% 26.32% -25%

Dry Senior Dog Food

Brand Avg Market Avg % From the Avg
DM Protein 33.33% 28.44% +17%
DM Fat 13.33% 13.38% -0%
DM Fiber 5.56% 5.48% +1%
DM Carb 47.78% 51.94% -8%

Wet Puppy Food

Brand Avg Market Avg % From the Avg
DM Protein 46.59% 42.84% +9%
DM Fat 34.09% 27.27% +25%
DM Fiber 6.25% 7.01% -11%
DM Carb 13.07% 22.55% -42%

All of Nulo dog food recipes meets AAFCO's minimum requirements.

Recall History

The following list (if present) shows all dog food recalls related to Nulo Dog Food Review since 2011. If no recalls are listed, no recall events have been reported.

Since 2011 Nulo has never been recalled.

Explore All Reviews of Nulo Dog Food Recipes

Overall Score
75%
Nulo Freestyle Beef Nulo Freestyle Beef
Cost per day $0.41
Overall Score
74%
Nulo Freestyle Chicken Nulo Freestyle Chicken
Cost per day $0.43
Overall Score
72%
Nulo Freestyle Turkey Nulo Freestyle Turkey
Cost per day $0.49

FAQ

faq-item-image Who owns Nulo dog food?

Nulo is owned by Nulo Pet Food.

faq-item-image Where is Nulo dog food made?

Nulo is manufactured in the United States , Thailand .

faq-item-image Is Nulo AAFCO approved?

Yes, all of Nulo recipes are AAFCO approved.

faq-item-image Has Nulo dog food been recalled?

No Nulo has never been recalled.

Disclaimer and Disclosure

At Pet Food Sherpa, our primary goal is to provide pet owners like you with accurate, relevant, and unbiased information about pet nutrition. As such, we do not accept gifts or incentives as motivation to include certain products in our reviews.

We do, however, participate in affiliate marketing programs and we partner with select brands to fund our site. We choose the products we review carefully and review them thoroughly before publishing a review or accepting any form of payment.

Proceeds from this program and our partners enable us to continue providing high-quality content to our readers. Read more about how we’re funded here.

Leave a Review