BFF OMG Start Me Up! Tuna & Salmon Flavor Wet Canned Cat Food
Company info
Company HQ
Natick, Massachusetts
Parent company
Weruva Inc.Product info
Primary proteins
- Tuna
- Salmon
Ingredients
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Estimated Nutrient Content
To understand the nutrient content of pet food, we visualize its macronutrient composition in three ways. In the charts below, you’ll see a guaranteed analysis on an as-fed basis, a dry matter analysis, and a breakdown of the food’s macronutrients on a calorie-weighted basis.
Remember that all of these values are estimates based on the guaranteed analysis published by the company, and the food’s actual nutrient values may be slightly different.
Guaranteed Analysis
Protein: 9%
Fat: 2%
Fiber: 1%
Moisture: 85%
Ash: 3%
Carb: 0%
Dry Matter Analysis
Protein: 60%
Fat: 13.33%
Fiber: 6.67%
Ash: 20%
Carb: 0%
Calorie Weighted Basis
Protein: 64.95%
Fat: 35.05%
Carb: 0%
Our Review
- Rich in protein
- Low carbohydrate content
- High moisture content
- Doesn’t contain fillers, by-products, or artificial additives
- Contains a small amount of plant-based proteins
- Some cats may be allergic to fish
Recall History
The following list (if present) shows all cat food recalls related to BFF since 2011. If no recalls are listed, no recall events have been reported.
| Date: | 06/05/2017 |
|---|---|
| Company Name: | Weruva Inc. |
| Product Description: | A line of Australia-only BFF canned foods has been removed from the market. According to the company, “This matter only affected an Australian-exclusive line of BFF canned foods, produced in a separate facility than any other Weruva foods. Please be assured that all Weruva foods remain a safe choice.” |
| Recall Reason: | Insufficient levels of thiamine |
Ingredient Review
Our review of BFF OMG Start Me Up! Tuna & Salmon Flavor Wet Canned Cat Food begins with a detailed look at the food’s ingredients.
The first ingredient is Tuna Broth. Tuna broth is made by boiling any species of tuna fish to obtain nutrients including fat, vitamins, and minerals. It’s often a byproduct of the tuna processing industry. In pet food, tuna broth increases moisture and improves flavor.
The second ingredient is Tuna. Tuna is a general name for one of several saltwater fish species. In pet food, tuna is generally used as a protein source.
The third ingredient is Salmon. Salmon is meat from any fish in the salmon family, and in pet food, salmon might also refer to other parts of the fish including skin and organs. Salmon is an excellent source of protein, and it is a good source of Omega-3 fatty acids.
The fourth ingredient is Sunflower Oil. Sunflower oil is a type of culinary oil that is pressed from ripe sunflower seeds. In pet food, sunflower oil can be a good source of healthy fat, vitamin E, and Omega-6 essential fatty acids.
The fifth ingredient is Tapioca Starch. Tapioca starch comes from the cassava root. It is often used as a filler or binder, as well as a source of easily digested carbohydrates. Tapioca starch is typically added to grain-free and gluten-free pet foods.
When we analyzed the ingredients in BFF OMG Start Me Up! Tuna & Salmon Flavor Wet Canned Cat Food, we found that most of the protein is derived from fish based sources.
Price Analysis
Price per oz
Product Price
$0.43
Market Price avg.
$0.53
% From the Avg
-19%
Price per 100 kcal
Product Price
$2.48
Market Price avg.
$2.15
% From the Avg
+16%
Price per day
Product Price
$1.49
Market Price avg.
$1.29
% From the Avg
+15%
BFF OMG Start Me Up! Tuna & Salmon Flavor Wet Canned Cat Food is priced above the average market price for wet cat food.
Nutritional Analysis
Adult cat foods can have a lot of variability in calorie density but generally meet requirements for the average active cat. With formulations addressing a wide variety of needs, including weight loss or gain, indoor or outdoor living, or hairball problems, individual recipes may vary greatly in calorie, fiber, and nutritional content.
With that in mind, we’ve compared BFF OMG Start Me Up! Tuna & Salmon Flavor Wet Canned Cat Food to the other 1538 wet cat food recipes in our database:
DM Protein
Product info
60%
All Products avg.
52.97%
% From the Avg
+13%
DM Fat
Product info
13.33%
All Products avg.
17.71%
% From the Avg
-25%
DM Fiber
Product info
6.67%
All Products avg.
6.38%
% From the Avg
+5%
DM Carb
Product info
0%
All Products avg.
14%
% From the Avg
-100%
Analysis Overview
Overall, this is a fish based food that’s high in protein with low fat and low carbohydrate content relative to other wet cat foods.
Disclaimer and Disclosure
At Pet Food Sherpa, our primary goal is to provide pet owners like you with accurate, relevant, and unbiased information about pet nutrition. As such, we do not accept gifts or incentives as motivation to include certain products in our reviews.
We do, however, participate in affiliate marketing programs and we partner with select brands to fund our site. We choose the products we review carefully and review them thoroughly before publishing a review or accepting any form of payment.
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